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Senior Marketing Executive_Marketing Development

Job title: Senior Marketing Executive_Marketing Development
Location: Petaling Jaya
Salary: MYR 60,000 - 84,000 (Annual)
Reference: PR/157799
Contact details: Puva Suppramaniam
Contact email: puva.suppramaniam@jac-recruitment.com
Job published: August 16, 2024 11:44
Work Arrangement: Onsite

COMPANY OVERVIEW
An established manufacturing company is looking for a skilled talent in marketing development. You will play a role working with various stakeholders to support planning & execution of integrated marketing campaign/activities to enhance company’s branding and market outreach for the assigned business/products/solutions.

 

JOB RESPONSIBILITIES

  • Understand the company objectives and directions, and work with various stakeholders to support, plan and execute integrated marketing campaigns/activities on new-launched and current products/ solutions/ technology to drive sales growth of company businesses.
  • Plan, prepare and organize events such as tradeshows, exhibitions, seminars, workshops, etc.
  • Support in executing key experiential and transactional marketing activities with our Partners and Distributors to drive sales across our business portfolio
  • Design effective marketing promotions and sales incentives programs to support and motivate sales in product and solutions’ sell through 
  • Support the operational maintenance and coordination of sales programs with internal stakeholders and third-party vendors
  • Campaign Strategy: Design, execute and evaluate multi-channel marketing campaigns for key products, solutions and technologies that aligns with business objectives and product positioning.
  • Content Creation: Create engaging and relevant content for various channels, including digital, print, social media, email, and events.
  • Channel Selection: Choose the most effective channels to reach the target audience, including but not limited to online platforms, social media, email marketing, webinars, events, and traditional media.
  • Creative Development: Work closely with content designer, communications & marketing ops and other stakeholders to develop/ localise creative assets such as ads, videos, infographics, brochures, and landing pages.
  • Performance & Reporting: Set up campaign performance metrics, track and evaluate resultsto refine strategies and identify areas for improvement.
  • Any other tasks as assigned by the department/team manager to support the company's / division’s operations and activities to meet the evolving needs of the organization.

 

JOB REQUIREMENTS

  • Degree in Marketing/Mass Communication/Business Management, or a related field
  • Minimum 3 years of marketing experience in similar capacity 
  • Excellent interpersonal and collaboration skills
  • Excellent written, communication and presentation skills
  • Strong organizational and time-management abilities
  • Highly initiative, meticulous, resourceful, creative and a team player
  • Proficient in MS Office and marketing/creative software
  • Familiar with managing social media and web analytics
  • Good working knowledge of digital marketing principles and best practices, and marketing automation tool, such as HubSpot, will be an advantage